Over the past few years, the success of streaming platforms like Twitch and Mixer has skyrocketed and helped revolutionize the way content is created and consumed. This streaming trend is being noticed by marketers and advertisers as well, who are paying close attention to these content creators and influencers who are communicating and engaging in … Read more
Most companies who are already active in the gaming scene get buried with hundreds of sponsoring proposals each month, for both online as offline partnerships. This makes it very difficult for your proposal to stand out, and even more so to actually seal the deal. The big question won’t be if your sponsoring proposal is … Read more
Influencer marketing is front and center in the digital space. Whether it’s Instagram models for Fyre Festival or Twitch streamers and Apex Legends, there’s incredible value to be had when a brand and an online personality come together. That being said, advertising to a live audience on Twitch comes with it’s own unique obstacles that do … Read more
When digital marketers are talking about the campaigns they are running or about the influencers they are working with, they are usually talking about projects carried out on Instagram, Facebook, and/or YouTube. Most community managers and marketers are sticking with the platforms they have worked with in the past and the platforms they feel most … Read more
You just went live, but what do you do with all the content you created and video that you just invested so much energy on? Don’t let them fade away. Give your content a life beyond your stream by repurposing it and presenting it in a different way. Think of it as the same ideas … Read more
During the first ever Twitchcon Europe in Berlin, Emmett Shear – CEO of Twitch – revealed that they are implementing updates to their streaming and discovery tools, while also unveiling that they are working on faster payments to their users, and officially launching Twitch Sings. Search and Directory Improvements One of the most common annoyances … Read more
DLive is the first streaming network built on top of the Lino blockchain. It launched in December 2017 and the biggest selling point for using DLive is that they aren’t taking a cut of streamers’ earnings. Who’s currently using DLive? There aren’t any official numbers out there, but rumours are mentioning about 3 million monthly … Read more
Thirteen is a number that in many cultures and throughout history brings a lot of doom, and for a few; bad luck. For us – content creators – it also seems to be an unlucky number filled with doom and troubles. On the 26th of March, 2019, the European Parliament voted to approve an European … Read more
There are quite a few guides out there talking about how you should attract viewers to your stream or how you can improve the quality of your stream. However, something that’s rarely mentioned but also important is raising the question, how should you end the stream? How do you make sure that people who are … Read more
Music fuels the mind, helps creativity and makes it easier to band with strangers. It’s something everyone has an opinion about so it’s no wonder why a lot of streamers use it to create engagement and to brighten up their stream. But as a streamer, it might be important to be aware of the rules … Read more